From Startup to Global Influence: How SmartExpert and ContentBuilder.ai Are Transforming Corporate Learning
American companies spend over $140 billion annually on corporate training, yet research reveals a troubling statistic: much of the unique knowledge and expertise within organizations is lost when employees leave, and existing training materials often become outdated and ineffective.
This realization, made a decade ago, drove Vitaliy Tymoshenko, a successful tech entrepreneur, to create a solution that is now revolutionizing the way businesses transfer knowledge.
Founded by Tymoshenko, SmartExpert, along with its groundbreaking tool ContentBuilder.ai, offers a solution that preserves and scales expert knowledge, regardless of language, teaching experience, or technical proficiency of the knowledge holder. Today, it’s used by over 150 companies globally, with 30,000 employees learning daily on its platforms.
When Deloitte’s Managing Director for Digital HR Strategy recently called Tymoshenko’s technology “the future of corporate learning,” it was yet another affirmation that the Ukrainian entrepreneur had created something truly revolutionary.
But it all started not with technology, but with a deep understanding of business pain points. Over the last 10 years, while working with companies of various sizes, Tymoshenko encountered challenges that were universal to the corporate learning market.
“In the U.S., industries like retail, logistics, or hospitality experience turnover rates of up to 86%,” explains Tymoshenko. “This means companies are stuck in a constant cycle of hiring and training. By the time a new hire reaches the required skill level, top specialists—or even business owners themselves—end up spending valuable time training them instead of focusing on their core responsibilities. And then the cycle starts all over again.”
But that’s just the tip of the iceberg.
Another critical issue is the loss of expert knowledge and accumulated experience. “Imagine a sales manager,” Tymoshenko offers as an example. “Over the years, they’ve built a unique system for managing clients and suppliers. But when they leave, all that knowledge disappears because it was never digitized.”
The third problem is the time and complexity involved in creating training materials. Traditionally, developing a high-quality training program for a single role can take six months to a year and requires input from multiple specialists. Companies face a paradox: their top experts don’t have the time to create courses, and those who do often lack the necessary expertise.
“But the most intriguing insight came when we started working with competency assessment systems,” Tymoshenko continues. “It’s not just that companies struggle to transfer knowledge—they often don’t even understand what skills and knowledge their employees are lacking. Assessments can take months, and the results are often subjective.”
This discovery led to the development of two interconnected products.
SmartExpert is a comprehensive corporate learning system that automates competency assessments and creates personalized development paths for employees. Meanwhile, ContentBuilder.ai aims to revolutionize the process of creating training content, reducing development time from months to mere hours.
“When we showed the initial results to clients, they couldn’t believe it was possible,” Tymoshenko recalls. “The platform is already solving key business challenges, like preserving expert knowledge and cutting training costs by up to 80%. However, we continue to refine and improve it. Our instructional designers actively support clients, helping them maximize the system’s current capabilities.”
Implementations have delivered impressive results: onboarding time for new employees has been reduced by 40%, managers have reclaimed 60% of their time previously spent on training, and employee turnover has decreased by one-third. These metrics have captured the attention of not only clients but also major players in the market—from global corporations to Silicon Valley investors.
SmartExpert: A Comprehensive Solution for Corporate Training
Imagine an ecosystem where every new hire receives a personalized development path, and artificial intelligence tracks their progress and adjusts the training program in real time. This is precisely the system Tymoshenko is creating and continuously evolving, combining classic corporate training methodologies with cutting-edge AI technologies.
“We were one of the first in the world to integrate the Lominger methodology with its 67 key competencies into a digital platform,” Tymoshenko explains. “This enables us to not just train employees, but to precisely identify the skills they’re missing for a specific role and automatically create a development plan.” (This methodology, developed by Michael M. Lombardo and Robert W. Eichinger, is designed to assess and develop leadership qualities and improve team performance.)
SmartExpert goes far beyond a standard online learning platform, incorporating several crucial components to help companies develop and retain talent. It includes automated solutions for onboarding and training new hires, competency assessments powered by AI, and a personal virtual assistant that tailors the learning process to each employee’s unique strengths and weaknesses.
The platform also supports talent pipeline development, offering every employee a personal AI assistant to guide them along their professional journey.
Additionally, SmartExpert features a comprehensive gamification suite: leaderboards, points, rewards, games, internal currency, and the ability to redeem it for prizes in the corporate store. These elements significantly boost employee motivation and engagement in the learning process.
One of Tymoshenko’s proudest achievements is the platform’s analytics tools for managers. “Managers don’t just get training reports,” he explains. “The system provides real-time insights into employee strengths and growth areas, predicts potential risks, and suggests solutions.”
The results are striking. One client, an international logistics company with over $1 billion in revenue, reduced offline training costs by 80% for a staff of 800. Another example is a retail chain that cut employee turnover by 35% within just three months of implementing the platform.
“But the most important thing isn’t the numbers,” Tymoshenko emphasizes. “We’re creating an environment where every employee feels the company is investing in their development. When people see their progress, receive feedback, and earn rewards for their achievements, it transforms their engagement at work.”
“We release new features and improvements every month based on real client requests,” the founder adds. “It’s a living system that evolves alongside business needs.”
ContentBuilder.ai: A Revolution in Training Content Creation
What started as a corporate training solution has grown into something far more ambitious. Tymoshenko is building a tool capable of revolutionizing training content creation in the same way Canva revolutionized design.
“Imagine being able to instantly turn any corporate materials—presentations, meeting recordings, even rough notes—into a structured training course,” Tymoshenko explains. “And not just a course, but a fully interactive product with videos, tests, and practical assignments.”
The numbers speak for themselves. Traditionally, creating a single high-quality video lesson requires four specialists and over 50 hours of work. ContentBuilder.ai is working to cut this time to just five hours while significantly lowering costs.
“But it’s not just about saving time and money,” Tymoshenko stresses. “We’re solving a fundamental issue of content relevance.” When a company’s leadership changes, new departments are introduced, or processes are updated, the system can automatically refresh the entire knowledge base, including video lessons, courses, and instructions, based on a simple prompt—much like ChatGPT.
This unique approach has caught the attention of more than just corporate clients. Leading educational platforms see ContentBuilder.ai as a way to attract experts who previously didn’t have the time to create online courses.
“We’re building a future where knowledge sharing is as simple as sending an email,” Tymoshenko says. “This isn’t just a technology—it’s a new paradigm for learning in the digital age.”
“When we entered the U.S. market, I was shocked,” he continues. “We found that 80% of companies, especially in the small and medium business segments, lack any systematic approach to training. Not because they don’t want it, but because existing solutions are either too complex or inaccessible for them.”
This problem turned out to be global. While large corporations can afford multimillion-dollar training budgets, small and medium businesses often face a different challenge: they lack training departments and professionals to create educational content. Existing learning platforms are useless to them. Internal knowledge, such as corporate guidelines and procedures digitized for onboarding systems, is not sold on marketplaces because it is unique to each company.
SmartExpert and ContentBuilder.ai are changing this paradigm.
One standout example is their work with international companies. When a major manufacturer opens a new facility in another country, they need to quickly transfer corporate standards and practices—such as training employees to operate complex machinery. Traditionally, this would require months of work from translators and instructional designers. With ContentBuilder.ai, the entire process takes just days, as the system automatically adapts content to any of its 75 supported languages.
“But the real breakthrough isn’t in the number of clients or geographic reach,” Tymoshenko emphasizes. “It’s that we’re making high-quality corporate training accessible to companies of all sizes. When a small family business can use the same tools as a global corporation, that’s true democratization of knowledge.”
Pointing to a wall adorned with portraits of tech visionaries in his San Francisco office, Tymoshenko reflects: “These remind me every day that true innovation is solving problems that once seemed unsolvable. And solving them in a way that transforms an entire industry.”
In the case of corporate learning, the scale is indeed impressive: an industry worth $7.3 trillion, where 95% of knowledge transfer still happens offline.
“We’re just getting started,” Tymoshenko says. “But if you look at those who’ve changed the world, they all began with a simple idea of doing something fundamentally different. Google organized the world’s information. Apple made technology human. Canva democratized design. We want to do the same with knowledge—to generate professional training content using AI from any raw data, in any format, including unstructured information. The impact of this is on the same level.”